The most common way to use a brainwave entrainment is for a short-term benefit, to help guide your brain into a particular mental state at the time you need it.  In a similar way to how you might take a sleeping pill before bed to help you get to sleep, or maybe drink some coffee or an energy drink to help wake you up and give you a boost of energy.
Brainwave Entrainment audio technology was first developed and introduced to the public decades ago by Robert Monroe, through the Monroe Institute.  This organization used their brainwave entrainment audios as a tool to induce people into specifically directed out of body experiences as well as train remote viewers. Since then the crafting of brainwave entrainment audios has become a sophisticated art. These audios are now created and used by a number of businesses and individuals for a variety of purposes, most of which having to do with personal development and self-help.
With regard to that, I would like to tell you a story about GMO. I recently explored a case study about GMO products, which explained how initial research showed no negative effects were caused by GMO products. A group of French scientists, however, decided to gather a research group and examine more closely  its effects by prolonging the study for up to four years. What they discovered was that although no initial side effects were seen in the tested animals, after the third year of the study, the ones that were fed with genetically-modified foods started developing tumors that affected more than 1/3 of their bodies.

Today, EEG machines are used for diagnosing epilepsy and sleep disorders, for determining dosages for anesthesia, and measuring the brain activity of people in comas or suffering from brain trauma. EEG machines also continue to play a role in researching and understanding brainwave entrainment and developing new and better methods for delivering the benefits of this form of brainwave modification. 
Please feel free to browse through the reviews in the navigation bar, as I have personally tested each and every product listed for an extended amount of time.  Also, do check out the brainwave entrainment audios and bundles we offer as well. Only the best products have even been able to make it onto this site. Rest assured that the products you are reading up are the “cream of the crop” as far as brainwave entrainment audio quality, and overall effectiveness.
- Added the ability to create a playlist of your own iTunes library music and use it as background. The behavior of the app with iTunes music is used instead of, or combined with our included ambience, is slightly different so please review the help. Notably, unlike our included ambience which can be played at a volume below the device volume, iTunes audio can only be played at the device volume. So when in iTunes mode the Ambience volume slider disappears.
Most wisdom traditions have employed methods that allow the subjects' brain waves to slow down such as meditation, [Hindu] kirtan, [Gregorian, Menzuma or Sufi] chanting, Hebrew davening, Native American drum circles and rain chants, Tibetan prayer bowls, and whirling dervishes and African trance dancing. The rhythm of these wisdom tradition technologies actually slows people's brain waves from their normal busy brain frequency we call Beta (13-30 cycles per second or Hz), to Alpha (8-13Hz) -- meditation, Theta (4-8Hz) -- deep relaxation and dreaming, and Delta (.5-4Hz) -- slow wave or dreamless sleep.

While a practical understanding of brainwaves has been around for as long as people have been singing, chanting, and drumming, a scientific view of the electrical activity inside the human brain was not published until 1924 when German psychiatrist Hans Berger developed a machine for sensing and recording activity in the brain by attaching small electrical sensors to the scalp of his patients and recording the resulting electrical activity. Berger’s inventions and discoveries were built upon the earlier work of Richard Caton who published animal studies on brainwave oscillations in 1875.
Research shows that parts of the brain and eventually large areas of the brain begin to resonate sympathetically with this "phantom" binaural beat. This is known as the Frequency Following Response. Subsequent research determined that a binaural beat frequencies drive brain activity into specific brain states. Thus, effortlessly and naturally, your brain activity slides into rhythm with this binaural beat, becoming organized and coherent. Within minutes, the sound frequencies start to balance the left and right hemispheres of your brain – creating a remarkable state called hemispheric synchronization and driving the electrical activity of your brain into powerful states, normally unattainable. Flashes of creative insight, euphoria and a deep sense of calm is often accompanied by this extraordinary brain state.

hey thanks for wonderful ideas you posted. am kinda new to this whole idea and i was wondering if you could tell me with what types of audio tracks should i begin with. or if you could suggest some trusted and effective you tube videos, i would appreciate it. guys i will post my experiences when i have tried this thing. Thank you very much for your help Maya.

The activity of neurons generate electric currents; and the synchronous action of neural ensembles in the cerebral cortex, comprising large numbers of neurons, produce macroscopic oscillations. These phenomena can be monitored and graphically documented by an electroencephalogram (EEG). The electroencephalographic representations of those oscillations are typically denoted by the term 'brainwaves' in common parlance.[4][5]
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