Naturally "click" with people – To get to the top, it takes good communication. World leaders get elected for their ability to communicate. Business visionaries have ideas that they make tangible by sharing their dreams with others. Pick up artists attract the opposite sex by noticing, and reacting, to subtle body language and saying the right things at the right time. What if you could easily and automatically just "click" with people, and gain instant rapport with your audience?


Memory: There is not sufficient evidence to suggest that brainwave entrainment improves memory. However since cognitive function improves as a result of entrainment, short and/or long term memory may be improved by stimulation with certain frequencies. While lower frequencies may be beneficial for recalling certain memories, conscious processing of the memories generally requires sufficient beta.
The brain will entrain to the strongest stimulus. If you combine binaural beats with isochronic tones, your brainwaves will entrain to the isochronic tones. If anything, when you combine the two I believe it makes the track less effective because it makes it harder for the brain to decipher between the two and synchronise to a single beat. There are lots of websites with compelling marketing about the benefits of combining the two together in some funky way, but I haven’t seen any research or lots of anecdotal feedback even to suggest it’s effective to combine them.

Some people are more sensitive to the audios than others – if you are one of them, be sure to take a break from what you are listening to and come back to it later. Always follow your body’s signals, and don’t hesitate to ask questions. You can always drop me a line for some honest advice on anything related to brainwave entrainment, meditation, holistic health, etc. You can also rest assured that all brainwave entrainment products listed here are of the highest quality – most of them I have used for years. I also highly recommend reading What Is The Best Brainwave Entrainment Product, too.  Don’t feel shy to bother the creators of the products themselves, and their support teams – you are in your full right to do so!
Anxiety: In a review of brainwave entrainment research, there were several studies that investigated short-term stress relief as well as long-term stress or “burnout.” Several used modalities of auditory stimulation, while a couple used audio-visual entrainment. Those with heightened short-term stress and anxiety were undergoing medical treatments, experiencing addiction, and/or were just anxious adults.
Brainwave entrainment is a field of study and endeavor founded in the same physiological and psychological processes that make music, drumming, and chanting so powerful as methods for transforming the mind and spirit and aiding in healing of the body. These processes involve how the electrical energy in our brains synchronizes with sounds and visual stimuli, producing a particular brainwave frequency and its associated mental states. 
“A light sound machine is a brainwave entrainment tool.  Using sound (headphones) & light (strobe light goggles) stimulation, listeners are gently guided into specific brainwave states. Each audio beat and pulse is a specific frequency. Our minds ‘think’ in terms of frequency. Brainwaves change frequencies based on neural activity within the brain. Hearing and vision are considered the favorable senses for affecting brainwaves safely. By presenting beats and pulses to the brain, the brain begins to mimic or follow the same frequencies. This process is referred to as entrainment. In essence, these instruments speak to the mind in it’s own language – the language of frequency.”
Only 4 of the participants reported no change as a result of the stimulation. Four years later in a study (1989) by Anderson analyzed LED photic stimulation for the treatment of headaches. There were 60 patients included in the study which involved Variable Frequency Photo-stimulation (VFP) with specialized goggles that contained light-emitting diodes.
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So often it is presented as such a highly scientific technology that can only be created by “experts”. Buzz words like “scientific”, “certified engineer”, “frequencies”, “cortical evoked response”, “anterior brain activity”, are used to make it seem over-complicated, and pseudo-scientific pictures of “data” and “brain readings” are pasted all over sites to further qualify claims of how powerful and amazing these people’s product is.
While the physiological and psychological processes being uncovered by brain science in the study of brainwaves is sometimes complex and still being investigated, certain basic principles are well-established, easily understood, and helpful for achieving the most effectively use of brainwave entrainment when seeking relaxation, improved sleep, lowering of anxiety, or other goals. This important background information and scientific knowledge presented here includes: 
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Years of scientific study combined with the personal testimony of thousands of people establish that using brainwave entrainment techniques positively affects the physical, mental, emotional, and spiritual well-being in a majority of users. You can easily take advantage of these powerful methods of personal self-help and self-improvement by downloading a variety of entrainment music right now.
While it may not be a perfect therapeutic option for treating certain psychological conditions, brainwave entrainment is yet another tool that warrants further testing and exploration. There is clear evidence that certain protocols may benefit human performance. Unfortunately nearly all of the research has been conducted by those who clearly are affiliated with those who manufacture brainwave entrainment products.
If you’ve used brainwave entrainment and experienced any benefits, feel free to share your experience in the comments section below. Be sure to discuss why you believe the entrainment was effective and/or whether you think it could’ve been a placebo effect. I’ve played around with the products and feel as if they are great for relaxation enhancement, inducing a temporary perceptual change (i.e. altered state of consciousness), and arousal reduction.

While binaural beats are the most common technique we use for producing brainwave entrainment music, we do use other brainwave entrainment techniques such as isochronic tones, monaural beats and amplitude modulation. If these techniques have been used then you will find them mentioned in the written description of the music productions that include them. If not mentioned, then you can assume that binaural beats are the only brainwave entrainment technology in use.
So what happens when the mind is entrained with a sound or vibration that reflects the thought patterns? When the mind responds to certain frequencies and behaves as a resonator, [there] is a harmonic frequency that the mind can attune to … slower tempos have been proven to decrease heart and respiratory rates, thereby altering the predominant brain-wave patterns.
Robert Monroe, a radio producer and executive published a popular book called Journeys Out of the Body about his out-of-body experiences when using brainwave entrainment. He later founded an original brainwave entrainment audio company, Hemi Sync. In 1981, the book Mega Brain by Michael Hutchison brought brainwave entrainment information, techniques, and terminology into the popular press.

If you've heard of or used other brainwaves entrainment such as Holosync®, Hemi-Sync®, Brainsync®, Brainwave Generator, Awakened Mind System, NeuroProgrammer™, LifeFlow™, The Morry Method™, Brain Evolution System™, Perfect Meditation, EquiSync® or iNet™, it is important to understand that NeuralSync™ is significantly different and superior to all of them. It is light years beyond traditional sound therapy like binaural beats, isochronic tones or typical meditation programs.
The Brain Wave app uses advanced sequences of binaural tones that are combined with configurable ambient nature sounds and atmospheric music (or a person’s iTunes Music) to stimulate specific brainwave patterns.  It includes powerful binaural sequences for sleep, focus, energy, positive mood, confidence, anxiety, stress relief, relaxation, yoga, memory, motivation, headache, concentration and meditation and more.
Binaural Beats or “binaural tones” are created by playing slightly different frequencies separately into each ear. The difference between the two frequencies stimulates a response in the brain which correlates with this frequency difference. For example, if we present a 100 Hz tone to the left ear and a 105 Hz tone to the right ear, a frequency of 5 Hz is stimulated. This is what is known as the “frequency following response”.
Good article. Richard, there are numerous studies dictating the research behind entrainment. Please see http://brainwavebooster.com/brainwave-entrainment-research/ for a list of many peer reviewed studies. The author here is totally correct in his labeling of brainwave entrainment as a therapy tool. Hope this helps. There are other studies out there as well, one only needs to Google it.
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Different states of mind are associated with specific brainwave frequencies that would be inaudible if played directly. These frequencies can be induced in the brain indirectly by playing two different audible tones into each ear, which after being processed by the brain, are perceived as an inaudible beat matching the target brainwave frequency. As you listen, your own brainwaves fall into step with this inaudible beat, and after a few minutes synchronize with the target brainwave frequency. Brain Wave's 35 programs layer these binaural sequences into multi-stage sessions that have helped thousands of people focus and concentrate, feel positive and motivated, and sleep more soundly.
Meanwhile, the therapeutic benefits of listening to sound and music is a well-established principle upon which the practice of receptive music therapy is founded. The term 'receptive music therapy' denotes a process by which patients or participants listen to music with specific intent to therapeutically benefit; and is a term used by therapists to distinguish it from 'active music therapy' by which patients or participants engage in producing vocal or instrumental music.[37] Receptive music therapy is an effective adjunctive intervention suitable for treating a range of physical and mental conditions.[38]
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