In general, we are accustomed to being in the beta brain rhythm. We are in a Beta brainwave pattern when we are consciously alert. It is the default and dominant brainwave for most of us most of the time. We are in Beta when we feel agitated, tense, hurried, pressured, afraid and stressed. The frequencies range from 13 to 60 pulses per second in the Hertz scale.
But again, when it comes to subjective experience, and mental evolution, I would have to caution you to take what anyone says with a grain of salt.  Obviously people want to sell these products.  There are some good ones out there and there are some bad ones out there.  There are differences in quality, as well as differences in intent with how the audios are to be used.
While visual entrainment is more powerful than audio alone for inducing desired brainwave states, more caution is needed when using visual methods. Between 0.3 and 3 percent of the population is susceptible to having seizures from flickering light stimulation, and for other people, flickering visual stimuli simply makes them uncomfortable. People with epilepsy have a greater chance of having a seizure from exposure to flickering light stimulation.
How brainwave entrainment works is quite simple. A tone or beat is overlayed into a track (usually with nature sounds or calming music) that pulses on and off at a specific rate. The frequency of that rate is matched by the brain, thus leading it to produce brainwaves that correspond with that particular frequency. The specific frequency range determines the brainwave produced (ie: alpha, theta, delta, gamma). For example, if the beat is pulsing on or off at a rate of 7hz, your brain will produce brainwaves at the frequency of 7hz, which are theta waves.
Brainwave entrainment is clearly NOT an effective standalone treatment for mental illness, but it may be an effective adjunct treatment in certain individuals. It should also be mentioned that when using brainwave entrainment, you may want to have a specific purpose in mind. If your goal is to relax, yet you’re using a protocol that is stimulating, you may falsely conclude that it doesn’t work even though you’re using the wrong protocol.
Blisscoded sound is an invention, or rather a discovery of how to use the golden ratio principle to code sound, giving it properties that has a very strong calming effect on the mind. People use it for meditation, relaxation, sleep and just feeling great. On youtube, the first video I uploaded showcasing the sound has over 9 million views. That is for a reason.
I would like to start off by saying that many bold statements are made about this technology from people who have a self-interest in promoting or rejecting it. We have to face the truth by accepting that people are profiting from brainwave entrainment, and as a result of this other groups of people are being affected in a negative way (from a business point of view). This is a reason why you can find all kinds of claims from someone who has never used or tested the technology.  Unfortunately I have found in my own personal journey of using brainwave entrainment that there are some great people out there making some great products, and there are also some irresponsible and untrustworthy people out there trying to grab a slice of the pie.
Biofeedback enhancement: In 1981, researcher Arturo Manns discovered that 15 minutes of stimulation with isochronic tones enhanced biofeedback protocols for bruxism (grinding of teeth). They did this by increasing muscle relaxation superior than standalone biofeedback. Brainwave entrainment is different from biofeedback in that it does not allow the person to consciously control their brainwave state.
I appreciate your compliment on my article Henry. I’ve been using and reading up on isochronic tones and brainwave entrainment for many years, so it was just a case of trying to put a lot of what I’ve learnt into one article. I don’t have a great deal of knowledge or experience in using hypnosis and subliminals, so I’m afraid I wouldn’t be in a position to create something so extensive in reviewing them.
Use Holosync® to accelerate the process (our data tells us that Holosync® creates the benefits of traditional meditation about 8x faster, but without spending several hours each day). Holosync® is faster, and it is easier. And, because you begin, the first time you listen, meditating like a 30+ year veteran, you see results quickly. Finally, Holosync® feels so good, and in fact causes you to feel good for the entire day when you use it, that the problem of getting yourself to meditate each day disappears.
Isochronic tones are basically just a single tone with the volume being turned on and off at regular intervals. When you apply the same effects to music or a noise, it’s usually referred to as amplitude entrainment effects (in Mind Workstation anyway). When you apply the on/off effect to music or noise it’s usually done by targeting a specific frequency range in the sound and only turning that part on/off, leaving the rest of the music/noise untouched. What that does is allow parts of the music/noise to play without being distorted/interrupted, making it sound more pleasant to listen to. It produces a kind of fluttering sound as I like to call it and you can adjust the level of intensity.
The authors concluded that preliminary evidence suggested that brainwave entrapment was an effective therapeutic tool, but further research was required. The evidence presented appeared to justify the recommendation for further research. In view of the lack of controlled evidence and problems with methodology and reporting in the review, the authors’ conclusions regarding efficacy did not appear reliable.
Theta waves have another interesting characteristic. The Earth has a measurable resonance of 7.83 hertz known as the Schumann resonance. Because the Schumann resonance is a constant background frequency surrounding all life, it may play a special role in biological activity. The Schumann resonance frequency falls within the range of theta brainwaves and may have something to do with why these brainwave frequencies are so powerful. 
The Transparent Corp forum – This forum is an invaluable resource for any brainwave entrainment user or enthusiast.  Most of the feedback is obviously focused on the Transparent Corp software, but with over 20,000+ posts now you can find answers to the whole array of brainwave entrainment questions on there.  (UPDATE: Sadly, the Transparent Corp forum has now been taken offline)
Tracks that move from alpha to theta can be a perfect vehicle for transitioning from a hectic day into a relaxing and rejuvenating sleep. Beginning with alpha waves takes you into a light but still alert meditative mind state where the difficulties of the day can be resolved and put to rest. Later, theta waves go deeper into the unconscious, preparing you for sleep and dreams.
Delta brainwaves have the slowest frequencies, ranging between 0.1 and 4 hertz, and these are the brainwave states associated with deep sleep, trance states, and unconsciousness. Few people can remain awake during delta brainwaves states, although this state is recorded in awake infants between ages of three months and one year and also in babies just before birth. Delta waves are also linked with increased production of HGH, DHEA, and the neuro-transmitter serotonin.

Another study found slight improvements in trait anxiety as a result of entrainment. It was noted that the study with the most successful protocol started at 30 Hz beta and ramped the frequency down until the person experienced relaxation for 15 minutes. This was then followed with a session of 8 Hz to 14 Hz for 7 minutes. The results suggested that 75% of individuals improved on their measures of long-term stress.

It is important to take an objective look at published scientific evidence to determine whether brainwave entrainment is an effective treatment for certain conditions and/or symptoms. Most preliminary evidence suggests that while the technology will not cure any condition, it may be a successful adjunct treatment when used carefully with the proper protocol.
Research: the authors stated that qualitative electroencephalogram signatures needed to be developed for different disorders and tested using standard validated methods of psychological assessment. Larger RCTs were needed with clear inclusion criteria for participants. The RCTs should measure qualitative EEG, hormone levels and the time of day of the intervention. Interventions protocols should be clearly defined and the relationship between session frequency/ duration and outcomes should be explored. More studies of auditory stimulation were needed, as well as studies comparing different types of stimulation, monaural, binaural and isochronic beats and use of white noise versus music.

Memory: There is not sufficient evidence to suggest that brainwave entrainment improves memory. However since cognitive function improves as a result of entrainment, short and/or long term memory may be improved by stimulation with certain frequencies. While lower frequencies may be beneficial for recalling certain memories, conscious processing of the memories generally requires sufficient beta.
There are also ways of directing the entrainment pattern to further stimulate the brain in a desired way. Not all audios stay at the same frequency the whole time. Some will increase and decrease for a desired effect. Some will blend different beats at certain time to exercise the brain in a specific way. It is things like this that separate a good audio from a mediocre audio, and the difference between the two is undeniable when compared.
And this is exactly true. Have you heard about walnuts improving your memory and being extremely healthy for you when eaten raw? A doctor can confirm this information for you. Try eating too many of them, especially in the afternoon – you will end up nauseous, and if you have a relatively low blood pressure, you can even drive yourself to a nearly unconscious state. Except for their healthy benefits, walnuts tend to lower blood pressure, and when eaten in excess, they can have some very nasty effects on your body. Does this mean you should never eat walnuts, and never benefit from their wonderful qualities? Of course not!
Binaural beats are created from two different continuous tones, which when sent separately to each ear create a single beat inside your head. Isochronic tones are basically a single tone which is switched on and off at regular intervals. Imagine a single continuous tone playing on a stereo system and you’ve got your hand on the volume switch. Then once per second, you turn the volume off for half a second and keep doing that every second. For half a second the volume is off, for the other half a beat waveform is formed. The beat is cycling once per second per second, i.e. at a rate of 1Hz.
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The pitch frequency measures and describes what a beat sounds like, i.e. does the isochronic beat have a deeper bass sound, or is it high pitched and sharper sounding? The beat waveform frequency describes how many times the beat is repeating per second, i.e. how fast it is beating. You don’t really need to concern yourself about the pitch frequency, as that doesn’t have a direct influence on brainwave entrainment and doesn’t play a part on the measurement on an EEG. I only mentioned it because you were referring to humans not being able to hear below 20Hz. I change the pitch frequency just to suit the mood of the track. For tracks that are to be relaxing, for meditation or sleep, I tend to use a lower pitch frequency so it sounds deeper and more relaxing and I never have that lower than 100Hz. For an energizing, high focus track I might use a more higher pitched 200Hz isochronic tone, because that is sharper sounding and less likely to make you feel sleepy. That’s all you really need to know about the pitch frequency.
Jump up ^ Bittman, B. B., Snyder, C., Bruhn, K. T., Liebfreid, F., Stevens, C. K., Westengard, J., and Umbach, P. O., Recreational music-making: An integrative group intervention for reducing burnout and improving mood states in first year associate degree nursing students: Insights and economic impact" International Journal of Nursing Education Scholarship, Vol. 1, Article 12, 2004.
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