Different states of mind are associated with specific brainwave frequencies that would be inaudible if played directly. These frequencies can be induced in the brain indirectly by playing two different audible tones into each ear, which after being processed by the brain, are perceived as an inaudible beat matching the target brainwave frequency. As you listen, your own brainwaves fall into step with this inaudible beat, and after a few minutes synchronize with the target brainwave frequency. Brain Wave's 35 programs layer these binaural sequences into multi-stage sessions that have helped thousands of people focus and concentrate, feel positive and motivated, and sleep more soundly.

Rudy's primary work is on Alzheimer's. In this disease, beta amyloid proteins form plaques in the brain and kill nerve cells eventually leading to dementia. Research from Washington University School of Medicine in St. Louis shows that when people's brains are in a Delta brain wave state, beta amyloid production in the brain ceases and the toxic material is cleared away. One thought is to explore the possibility of using brain entrainment technology to help treat Alzheimer's, but at this point all it is being used for is to help people meditate, relax and dream instantly and effortlessly.
Alpha brainwaves are resonating just below beta brainwaves at the frequency range of 8Hz to 12Hz on an EEG. Beta brainwaves are the normal, waking life, active, rational thinking and problem solving brainwaves that are dominant in most people throughout the day. Alpha brainwaves begin to show up when relaxation occurs. Often times the simple act of closing your eyes can product spurts of alpha waves. Taking a few deep breaths or consciously relaxing will do the same. When alpha waves become dominant, the body and mind are usually comfortably relaxed.
Our state of mind, mood, energy level, motivation, and overall well-being all emerge out of the electrical energy produced by our brains. Do you want more control of your moods and thoughts every day? If so, brainwave entrainment is a method which greatly assists many people in finding greater relaxation, better moods, and less anxiety in a way similar to how music uplifts and rejuvenates us, and brainwave entrainment techniques are available embedded into musical arrangements, giving you the benefits of both modalities.
Chronic fatigue: Subjective improvements in energy level may be reported by those who increase stimulatory beta and gamma waves. Fast waves tend to be associated with higher levels of arousal. Low arousal is associated with chronic fatigue and may be exacerbated by slow brain waves (e.g. theta and delta). As of now there aren’t any studies that have analyzed various protocols for their effect on a person’s energy or arousal.
A study by Tina Huang, PhD, and Christine Charyton, published in the September 2008 issue of the journal, Alternative Therapies examined the results of twenty previous studies measuring the effectiveness of brainwave entrainment for improvements in cognitive dysfunction and deficits, stress reduction, pain management, migraine and headache control, pre-menstrual syndrome, and behavioral difficulties, and all showed significant improvement in symptoms using entrainment techniques.
Theta waves have another interesting characteristic. The Earth has a measurable resonance of 7.83 hertz known as the Schumann resonance. Because the Schumann resonance is a constant background frequency surrounding all life, it may play a special role in biological activity. The Schumann resonance frequency falls within the range of theta brainwaves and may have something to do with why these brainwave frequencies are so powerful. 
Basically, the brain produces a phenomenon that results in low-frequency pulsations in the amplitude (volume) and sound localization of a perceived sound when two tones at slightly different frequencies are presented separately, one to each of a person’s ears, using stereo headphones.  A beating tone will be perceived, as if the two tones mixed naturally, out of the brain. The frequencies of the tones must be below 1,000 hertz for the beating to be noticeable. The difference between the two frequencies must be small (less than or equal to 30 Hz) for the effect to occur; otherwise, the two tones will be heard separately, and no beat will be perceived.
One of the more fascinating aspects of what brainwave entrainment does, long-term, is the growing of your mental threshold, and your self-awareness.  I have been a participant of the Holosync Solution for several years, and its maker, Bill Harris, has gone to great lengths to explain why this technology does this.  Much of his research is based on the concept of Entropy and Open Systems, (an idea that nominated its discoverer for a nobel prize).  The brain being an open system, and the technology being a specific type of entropy, this technology has been shown to help the brain reorganize itself at a “higher level” through the growth of new neural pathways. This basically means that 
Sir, am a user of subliminals from last 3 months. I’ve used subliminal with and without binaural beats.i found it more effective without binaural beats.and i got results too. But from last few weeks am listening to few subliminals with binaural beats.i donno why ..but i started feeling severe pain on my head and feels too tired and drowsy. I thought its because as it works. But my condition was getting worse. And also I started having fear and scary dreams. I started feeling like too stressed . I listen to 6 subliinals for 6 subjects a day. I read in a website its not a problem to listen 6 subjects a day.and i listen 6 subs for one hour each too…but in the starting i was happy with my results and subliminals.but now am getting scary dreams ..peaceless and fear. Why is this sir. Plse help me…but i love to use subliminals again as i got results. But am scared now. And plse also tell me sir if its okie to use subliminals without binaural beats?? Will they have same effect?? Help me sir…
When the brain is stimulated with pulsed sounds (neuro-electrical activity via the nerves originating from the ears), the overall activity of the brain will respond to and align with these pulses. By selecting the desired rate, the brain — via the frequency following response (entrainment) — can be naturally induced towards the selected brainwave state.
I have been using the Equisync CDs at least 24 minutes 5 days a week. It instantly relaxes me, helps get rid of headaches and even hiccups! I have a stressful job and it helps prevent anxiety; I have not had a chance to check my blood pressure but I feel calmer. I have used other products before but I like the Equisync CDs much better; it is deeper and more relaxing.
Until NeuralSync™, brainwave entrainment involved inferior linear, single or sequential protocols - such as binaural beats or isochronic tones - that were natively restricted in their ability to affect the natural complex dynamics of the brain. But now, NeuralSync™ significantly improves entrainment by incorporating EIGHT SEPARATE BUT SYNERGISTICALLY-INTERACTIVE DIMENSIONS into a dynamic and cohesive process powerful enough to compel the brain to produce whole-brain synchronization for intense effect. Incredibly superior to binaural beats or isochronic tones, NeuralSync offers an entrainment experience beyond anything you've used before.
At any rate, I am enjoying the product immensely. I’m keeping a journal in which I’m recording my thoughts & observations as well as memory and cognition scores just as a sort of completely unscientific pet project, out of curiosity. So far, I’ve benefited from being better rested and more focused as a result of your product and that alone is worth the price of admission but I hope to be able to show that over an extended period of time, EquiSync can also improve working memory, cognition, &etc. I’ll be sure to share the data I collect with you if I get anything of statistical significance.
When making an educated decision on what product is best for you, it is important to have a general understanding of how the technology works, and what the benefits are of visiting the specific brainwave states.  Please click the link to visit a more detailed article –  How Does Brainwave Entrainment  Work, and the benefits of Alpha, Theta, Delta, and Gamma brainwaves.
When the brain is stimulated with pulsed sounds (neuroelectrical activity via the nerves originating from the ears), the overall activity of the brain will respond to and align with these pulses. By selecting the desired rate, the brain via the frequency following response (entrainment) can be naturally induced towards the selected brainwave state.
I was not looking forward to returning back to my house as I live on my own so was very pleased to see that the “equisync” CDs had arrived in my absence. Ever since I have been back I put a CD on each evening and the change has been totally fantastic. The meditation is unbelievably calming and soothing, the inner-voice has been silenced and quite often I just put it on to drop off to sleep with the sound of gently falling rain. I can feel each day starting calmly and things like organising the memorial service have not been the strain and upset I would normally have expected. I could wax lyrical for hours because the benefits are truly and utterly fantastic. Never did I think I would find anything that would lift my spirits, clear my mind, calm the inner space but Equi-Sync has done that, and more.
Beta is the most common brain wave pattern: Beta brainwaves are produced when we are wide awake, alert, active and engaged in mental activity, usually involving more the rational, reality-oriented left hemisphere of our brain. When beta wave activity becomes very intense, our brain hemispheres become less synchronised. Beta state is required to function properly in your everyday life.
The activity of neurons generate electric currents; and the synchronous action of neural ensembles in the cerebral cortex, comprising large numbers of neurons, produce macroscopic oscillations. These phenomena can be monitored and graphically documented by an electroencephalogram (EEG). The electroencephalographic representations of those oscillations are typically denoted by the term 'brainwaves' in common parlance.[4][5]